Premiere Pro: Commercial Editing Techniques

  • 2-3 hours worth of material
  • LinkedIn Learning
  • English
Premiere Pro: Commercial Editing Techniques

Course Overview

Learn to creatively compose short-form advertisements in Adobe Premiere Pro and create spots that market a brand as well as sell a product.

Course Circullum

Introduction
  • Welcome
  • Using the exercise files
1. Intro to Commercial Editing
  • Marketing a brand
  • Understanding the role of the editor
2. Preparing to Edit
  • Introducing the brand assets
  • Starting previsualization by laying down an audio track
  • Sketching the visuals with style frames
  • Adding custom effects to the previsualization timeline
3. Building the Rough Cut
  • Replacing hero shots
  • Building action montages
  • Exploring montage editing options
  • Exporting a reference rough cut movie for effects creation
4. Refining the Cut
  • Replacing temp voiceover and music
  • Timing the cuts to audio
  • Adding the final hero shots with effects
  • Refining the cut
5. Visual Effects
  • Speed and timing effects
  • Color effects
  • Lighting effects
  • Transition effects
6. Sound Design
  • Setting up for sound design
  • Tweaking sound effects for timed sound design
  • Adding audio filters for creative sound design
  • Clip volume adjustments
  • Simple sound mix
Conclusion
  • Next steps
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This Course Include:
Introduction
  • Welcome
  • Using the exercise files
1. Intro to Commercial Editing
  • Marketing a brand
  • Understanding the role of the editor
2. Preparing to Edit
  • Introducing the brand assets
  • Starting previsualization by laying down an audio track
  • Sketching the visuals with style frames
  • Adding custom effects to the previsualization timeline
3. Building the Rough Cut
  • Replacing hero shots
  • Building action montages
  • Exploring montage editing options
  • Exporting a reference rough cut movie for effects creation
4. Refining the Cut
  • Replacing temp voiceover and music
  • Timing the cuts to audio
  • Adding the final hero shots with effects
  • Refining the cut
5. Visual Effects
  • Speed and timing effects
  • Color effects
  • Lighting effects
  • Transition effects
6. Sound Design
  • Setting up for sound design
  • Tweaking sound effects for timed sound design
  • Adding audio filters for creative sound design
  • Clip volume adjustments
  • Simple sound mix
Conclusion
  • Next steps
  • Provider:LinkedIn Learning
  • Certificate:Certificate Available
  • Language:English
  • Duration:2-3 hours worth of material
  • Language CC:

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