Technical WordPress SEO
Created By
Brad Batesole and Madecraft via LinkedIn Learning
- 2-3 hours worth of material
- LinkedIn Learning
- English
Course Overview
Optimize from the inside out. Learn technical SEO techniques to enhance the discoverability, structure, and performance of your WordPress website and improve your search ranking.
Course Circullum
Introduction
- Drive bigger exposure on organic search
- What to know before getting started
- Exploring SEO for WordPress
- Exploring site architecture
- SEO crawler
- Chrome inspector
- Chrome Lighthouse
- Merkle
- Google Search Console
- Evaluating SEO plugins
- The do-it-all SEO plugins
- Yoast SEO
- RankMath
- The initial crawl
- Fixing page titles
- Managing meta descriptions
- Review heading tags with Crawler
- Review heading tags with Inspector
- Wordpress architecture with permalinks
- Permalink best practices
- HTTP status codes
- Changing article and page links
- Changing permalink structure
- Managing redirects with regex
- HTTP vs. HTTPS
- Migrating to HTTPS
- Robots.txt
- Creating robots.txt via a plugin
- Creating robots.txt via a server
- Testing robots.txt
- Sitemaps
- Creating a sitemap with a plugin
- Creating a sitemap manually
- Importance of a good host
- Content delivery network
- Setting up Cloudflare on WordPress
- Domain structure
- Conforming to www and non-www
- Creating www and non-www redirects
- Introduction to canonicals
- Manually configuring canonicals
- Configuring canonicals with RankMath
- Introduction to Schema.org
- Inserting structured data or a schema
- Reviewing image size
- Using WP Smush to optimize images
- Managing image alt attributes
- Mobile-friendly test
- Animations
- Measure site performance
- Setting up a cache
- Next steps
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This Course Include:
Introduction
- Drive bigger exposure on organic search
- What to know before getting started
- Exploring SEO for WordPress
- Exploring site architecture
- SEO crawler
- Chrome inspector
- Chrome Lighthouse
- Merkle
- Google Search Console
- Evaluating SEO plugins
- The do-it-all SEO plugins
- Yoast SEO
- RankMath
- The initial crawl
- Fixing page titles
- Managing meta descriptions
- Review heading tags with Crawler
- Review heading tags with Inspector
- Wordpress architecture with permalinks
- Permalink best practices
- HTTP status codes
- Changing article and page links
- Changing permalink structure
- Managing redirects with regex
- HTTP vs. HTTPS
- Migrating to HTTPS
- Robots.txt
- Creating robots.txt via a plugin
- Creating robots.txt via a server
- Testing robots.txt
- Sitemaps
- Creating a sitemap with a plugin
- Creating a sitemap manually
- Importance of a good host
- Content delivery network
- Setting up Cloudflare on WordPress
- Domain structure
- Conforming to www and non-www
- Creating www and non-www redirects
- Introduction to canonicals
- Manually configuring canonicals
- Configuring canonicals with RankMath
- Introduction to Schema.org
- Inserting structured data or a schema
- Reviewing image size
- Using WP Smush to optimize images
- Managing image alt attributes
- Mobile-friendly test
- Animations
- Measure site performance
- Setting up a cache
- Next steps
- Provider:LinkedIn Learning
- Certificate:Certificate Available
- Language:English
- Duration:2-3 hours worth of material
- Language CC: